Are blogs changing business? A VPTC panel discussion

What is a blog, and why should businesses care? On November 17th, the Virginia Piedmont Technology Council convened a panel discussion to explore the issue called ‘Casting for Customers: How Blogs, Podcasting and RSS Feeds are Changing Business Communications. I sat on the panel, along with Waldo Jaquith of and, Edward Cossette of Explore Learning and Michael Prichard of Willowtree Interactive. Jerry MacLean of PERCC Research moderated the discussion.

Michael has posted a primer on his blog about the event.

Do you blog? If so, I’d appreciate a trackback or comment to hear your views and to see who else is out there.